Video: Mercedes-Benz Stars in Transformers 3

The third installment of the popular Transformers movies, "Dark of the Moon", directed by Michael Bay and produced by none other than Steven Spielberg, has made its premiere in Berlin.
Of course, all the stars including Shia LaBeouf, Josh Duhamel, John Torturo, Patrick Dempsey and the gorgeous Victoria’s Secret model-turned-actress Rosie Huntington-Whiteley, were present. But since the movie is about cars, and even though the franchise features a lot of Chevrolet models, Mercedes-Benz was also present with the E-Class playing an Autobot (the good guys) and the SLS AMG appearing on screen as Huntington-Whiteley’s car.
Funny, we think it should be the other way around, since the SLS is the supercar, right? And Michael Bay was so impressed he just bought one.

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New Transformers Movie Spawns Chevrolet Camaro 2012 Special Edition

General Motors is trying to squeeze every ounce of publicity out its association with the makers of the third Transformers movie, called Dark of the Moon, which opens exclusively in 3D Tuesday and worldwide Wednesday.
Aside from having an army of cars featured in the film, the Detroit automaker is also launching yet another limited edition Camaromodel based on theAutobot “Bumblebee” character.
The 2012 Camaro Transformers Special Edition will be offered as a $3,000 package on 2LT and 2SS Camaro Coupes with Rally Yellow paint. Along with the content provided in the RS package, the Transformers edition adds bespoke black rally stripes that cover the hood, roof, decklid and the unique rear spoiler.
A set of 20-inch alloy wheels finished in black and wrapped in high-performance summer tires along with some cheesy Autobot Shield logos on the center caps and front quarter panels, complete the exterior changes.
As an option, GM will offer 21-inch, black-painted wheels and a black ground-effects package.
Inside, the Transformers edition Camaro’s interior is trimmed in black leather with yellow stitching on the instrument panel, center console, armrests and seats, while Autobot Shield logos are embroidered on the front headrests, as well as the center console lid.
GM believes the linkage with Transformers has helped boost sales and build the Camaro brand, especially with young buyers.
“The Transformers franchise has helped introduce Camaro – and Chevrolet – to a whole new generation of fans,” said Rick Scheidt, vice president of Chevrolet marketing. “Its role in the films helped make the Camaro the best-selling sports car in America, and one of the best-known cars of any kind around the world.”
GM will open the order books on the 2012 Transformers Special Edition Camaro in July, with vehicles arriving at U.S. and Canadian showrooms in September.

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Cake Boss Transforms Bumblebee into a 2,000-Pound Monster

VW may have made some headlines with the 2012 Beetle’s appearance on Britney Spears’latest music video, but when it comes to product placement, the Germans are no match to General Motors.
The General’s say (or is that pay?) is so strong in the movie industry that the Detroit company was able to convince the makers of the Transformers franchise to have a 2011 Chevy Camaro play the role of Bumblebee instead of the original VW Beetle.
And as if the appearance of the Camaro and the rest of the GM branded gang in the trilogy weren’t enough, the Detroit company is also pushing its Transformer characters on reality TV shows.
In anticipation of the upcoming Transformers: Dark Side of the Moon film, the General had TLC’s Cake Boss, a.k.a. Buddy Valastro cook up a 2,000-pound lump of flour and sugar in the shape of a Chevy Camaro with Bumblebee sitting on top. Scroll down to watch the video.

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Barricade Saleen

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The movie Transformers that was released in 2007 featured the 2007 Saleen S281 for the character Barricade. It was a police car in the movie and as its popularity grew, so did the demand for it. Saleen did create a limited edition model Saleen that had the likeness to the car in the movie. However, since it was a police car serious modifications had to be made. In the movie, the side of the car says "Police" the one Saleen released said "Saleen". Also, instead of "9-1-1" on the back bumper it said "4-1-1" and of course there were no sirens or the flashing light on the roof either.

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Barricade Saleen

Transformers 3 "Dark of the Moon"

Get ready for the third installment of Michael Bay's Transformers franchise as the first trailer of the upcoming new movie called Transformers 3: Dark of the Moon, has hit the air. Being that Megan Fox abandoned the series, we're somewhat less excited about this one, and the new trailer, which gives a fictional twist to Neil Armstrong's 1969 moon landing, ain't helping much either. In any case, you can watch the clip right after the break.



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